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the loopi burp cloth in ecru
  • california made

    thoughtful small batch production in san francisco

  • no-slip fit

    gently weighted and contoured to prevent slippage

  • superior absorption

    made with 8 plushy layers of organic cotton

  • oversized + versatile

    wearable for everyday and everywhere use

  • easy care

    washer and dryer friendly - gets softer with every wash

  • enhanced coverage

    front and back protection over one or both shoulders

Customer Reviews

Based on 15 reviews
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Gabi Guterman
Loopi love!

My daughter and I just love the loopi! It is so soft and feels so good against her skin (and mine too). I usually find myself searching for burp cloths around the house but not anymore with the loopi! I just put it on and immediately, burp cloth is there. So glad to have found this great piece! 💜

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Björn
Indispensable accessory for the baby nursery

We bought the Loopi for the birth of our second child in an effort to minimize two things that stressed us out with our first baby 1) constantly searching for single use rags, burp clothes, towels, etc when it was already too late and a mess was already made, and 2) to absorb spills on demand with a baby positioned in hand, without needing to readjust and disturb feeding/burping/sleeping position. I don't know what fabric they make this Loopi out of (100% something with crazy soft boingy fabric), but it just erases the spill, thus erasing annoying frantic searches in the middle of the night. This Loopi has become an essential component of the nursery alongside diapers and wet wipes. It makes the perfect handy absorption companion and we've used it as a swaddle as well!

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Sara
Must have!

I'm so impressed with this product! It's one of those things I didn't know I needed until I got one. It's much better than other small and flimsy burpcloths that I've used in the past. I've used the loopi for all sorts of baby related spills, as a blanket while cuddling my little one and tucked over his legs while transporting him from the car to the house. It's nice and thick, and as a bonus, looks really cute when worn over the shoulders! I 100% recommend the Loopi!

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Elizabeth Hasley
Loopi

This is the most chic version of the most useful baby item.. a mother can discreetly nurse, a baby can "urp" on the loopi and no problem for the mother's wardrobe. The fabric is very good quality and the drape of the loopi is flattering over a caregivers' shoulders.

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Shona
High quality and super versatile

The loopi is thick and plush making it super absorbent and soft at the same time. I love that it can be used as more than a burp cloth, such as as a blanket or even rolled up as a makeshift breastfeeding pillow. Bonus points for the super cute scalloped edges!