about

as a first-time parent with a newborn, i found myself constantly looking for burp cloths - they were always missing, soaked through, or slipping off! after searching for an oversized and absorbent solution that would stay in place throughout the day, i decided to take matters into my own hands and create the product i wish i had during the first months of parenthood. while my little one dozed, i took pattern making and sewing classes, perfecting the size, function, material, and design of the product. 

the loopi is a story of collaboration and sisterhood. i could not have done this without the help of my two creative sisters and a team of local moms leading design, branding, and production. iā€™m so excited to be able to share the loopi with you and your loved ones!

xo,

rachel

the loopi is made from 100% organic turkish cotton woven into a plush 8-ply gauze. pre-washed for softness.

superior absorption

made with 8 plushy layers of organic cotton

oversized and versatile

wearable for everyday and everywhere use

enhanced coverage

front and back protection over one or both shoulders

no-slip fit

gently weighted and contoured to prevent slippage  

easy care

washer and dryer friendly - gets softer with every wash

california made

thoughtful small batch production in San Francisco